Discover more from Jen Bergren’s Weekly Newsletter
Weekly newsletter #31
The best of what I've read this week, about operations, training and education, communication, and more
Hello!
I’ve been continuing to gain momentum with content creation, this past week with a monthly MarTech article about HubSpot’s July releases, a blog about improving existing documentation systems, and an event summary blog for a documentation event. I hope you also had a productive week, or a relaxing week if you’re on vacation or taking it easy this month!
If you want to see other articles related to documentation, please reply, and I can prioritize your requested topics ahead of my giant list of blog ideas!
Onto the resources!
What I've been reading, watching, and listening to:
Alexandre Pelletier shares 100+ MOPs Manager Interview Questions + Answers
Carissa McCall writes about documenting the process while building it
Travis Scott writes about three elements to marketing a product or service
Crissy Saunders talks about not ignoring data hygiene and process from the start, and training junior team members remotely
Kyle Freitas writes about how ops needs more respect, budget, recognition…
Kathryn Montbriand posts about how having a defined end date as a Chief of Staff was great for personal development
Krystina Gillenwater advises companies to stop hiring their first Marketing Director without any foundational marketing assets, process, or GTM concepts
Jeff Breunsbach posts about scaling your success team with specialized roles
Rosalyn Santa Elena writes about the superpowers of a strong RevOps leader
Mike Rizzo writes about translating data into manageable pieces
Jeff Ignacio gives a few reasons why RevOps could fail to live up to the hype
Lindsay LaShell writes about how bad delegation hides bad behavior
Sara McNamara shares habits that will supercharge career growth, and questions for candidates to ask during job interviews
Tony Dowling shares how poor user adoption is the #1 cause of CRM failure
Christina Garnett shares her favorite community & advocacy frameworks
Mallory Lee shares about ROI for software
Justin Norris shares a methodology for delivering quality work, consistently and at scale
Amber Kemmis writes about creating a data-driven content strategy
Sean Lane posts about 4 steps to "building" a world-class Operations function
Anna Aldred writes about inefficiency as the biggest risk to your business
Sirena Andras shares 3 P’s to branding success
Hannah Seligson writes advice for public speaking
Darrell Alfonso shares 11 Things I’ve Learned in The Last 11 Months of Marketing Ops Leadership
Kristeen Romero writes about how process improvement is more about people than systems
Adam Grant posts about setting boundaries
Wes Kao shares red flags when hiring a startup marketing executive
Maura Ball shares newsletters to find grant funding
Articles, Reports, Guides, Newsletters
Kathryn Montbriand writes about how to unlock new opportunities without changing everything (Role = function + industry + geography + size)
David C. Baker writes about How Much Time + Money To Spend On Your Own Marketing
Molly Rigatti at Impulse Creative writes about How to Repurpose Your Content to Amplify, Engage & Nurture
Michaels & Associates shares a Checklist for Developing a Training Program
Kim Scott writes about How to Use the Get Sh*t Done Wheel to Reinforce Collaborative & Respectful Decision Making
Joseph Phillips at GatherContent writes about how to achieve long-lasting content governance with this four-step roadmap
Evan Sunwall at Nielsen Norman Group writes about Relationship Mapping: Strategically Focus on Key People
Jared M. Spool of UX Collective writes about how UX outcomes make a team’s daily work truly human-centered
Haris Odobasic at Revenue Wizards shares answers to “What advice would you give anyone starting a career in RevOps?”
Workshop shares a monthly internal communication report template
People Managing People discusses 7 Ways To Measure The Success Of Your Onboarding Program
Podcasts & Webinars
Lisa Wells from Virtual Assistant Trainer talks about team roles & reporting systems
Max Maeder and Sean Lane talk about Finding the Right Consulting Resources for Your Most Important Projects on the Operations with Sean Lane podcast
Brenda Merritt and Suzie Officer talk about Complexity to Clarity: Simplify Your Strategic Plans for Success on The Strategy Gap podcast
Dan Moyle and Kevin Dunn discuss a community builder’s guide to community-led growth on the Agency Unfiltered podcast
Jonny Fianu and Jeff Ignacio discuss Automation Across The Customer Journey on the RevOps Review podcast
Emily Field, Bryan Hancock, and Bill Schaninger talk with Lucia Rahilly about the future of middle management on the McKinsey Talks Talent podcast
Christie Fusco and Xander Broeffle discuss How to Get Buy-in for MOps Projects on The Revenue Growth Architects podcast
Featured Events or Classes:
August 29: Expert Spotlight: An inside look at the fast-moving Drift RevOps engine from Drift and DealHub
August 30: HubSpot Women in Sales NYC in-person event
August 30: How to Speak Successfully When You're Put on the Spot With Matt Abrahams and Kim Scott
October 18: Distributed ‘23 event from Miro
Applications are now being accepted to become HubSpot Certified Trainer
Featured Book:
Power to the Middle: Why Managers Hold the Keys to the Future of Work by Bill Schaninger and Bryan Hancock
Featured Tip:
If you have a tip to share, I would be happy to feature and credit/link to you!
Featured Jobs:
Product Marketing Manager, Commerce at HubSpot
Self-Promotion of the Week:
September 19-29 live course: How and Why to Document Your Business Processes
Documentation templates — the workbooks from my courses are now available to purchase by themselves