Weekend newsletter #4
The best of what I've read this week, about operations, training and education, communication, and more
Hello! After testing a few platforms, I think I will stick to Substack for a while, so feel free to subscribe above!
What I've been reading (or sometimes listening to):
What is Knowledge Management? This blog by Rosanna Stephens helps explain the practice, which has the same issue of differing definitions that RevOps does!
Using information architecture (IA) to set up a care system for yourself, a long read from Abby Covert. “IA isn’t about finding the right single tool to serve the need. It is about understanding the way a user (me!) wants or needs to do something, and then structuring that thing to serve that user (still just me!) in whatever medium would best serve their intention.”
A conversation with Hubspot Certified Trainer, Jacob Olle of NgageContent. A medium-length blog document shared in the HubSpot Community Slack.
I highly recommend working in the flexible way throughout the day and week, not a strict 9-5 workday Monday through Friday, and this article from FastCompany talks about how a non-linear workday helps get more done.
Darrell Alfonso on Twitter endorsed weekly documentation for marketing :)

Brandon Redlinger agreed on LinkedIn: Ops should own the tech stack. I talk about this in the HubSpot RevOps certification, one of the reasons RevOps has bloomed is because people in every department are buying multiple tools and multiple copies of tools with their own business credit cards, with no approval process, with no visibility or integration….
Harvard Business Review article discusses learning in the flow of work — which is when learning happens in the moment and as part of the regular working day. Make it integrated, active, routine.
Read a post about some of the highlights about process mapping from co-instructor Connor Jeffers at our HubSpot RevOps bootcamp week 2.
Wes Kao from Maven, the platform I offer my courses on, has some great advice on LinkedIn about marketing your course and writing your bio.
A 3 step process to say no, a very important skill to learn to manage priorities! Great LinkedIn post from Riley McGhee.
My friend and former boss Nicole Pereira talks in a LinkedIn video about how project management systems like Teamwork are your operational backbone that can eliminate your team’s busy work.
A good Hubspot blog on cross-department collaboration, which RevOps needs to be masters at, shared by Gabrielle Herrera.
The latest HubHeroes podcast is about Playbooks, which means…documentation!!! Liz talks about being a knowledge management nerd. George talks about davenports, haha, which is also a city in Iowa I grew up near (fun fact of the day).
CS2’s latest podcast episode is about communication orchestration, and yes, documentation is discussed :)
Axios’s report about the state of workplace communications found that context is often missing from communication from leaders, assuming everyone else knows everything they know and can see the same big picture. In my documentation template I include a section for history and context, for this reason.
Don’t miss the latest article from Jeff Ignacio’s newsletter (which may need its own recurring section here — go subscribe! )
Non-work-related content:
The difference in how emotions are communicated and perceived by people from differing countries, for example, complimenting or thanking people.
Gretchen Rubin’s quiz about which of your 5 senses is the least used or appreciated - using the word neglected is harsh here, but I generally love anything Gretchen Rubin produces! My least-enjoyed sense is hearing, not a surprise, it is similar to what she mentions about loving music in college but now focusing on other things to enjoy. Lately, it’s lots of soft, furry texture things: blankets, sweaters, rugs, cozy comfort.
Featured Event or Class:
Rosalyn’s Santa Elena’s The RevOps Collective community is open!
Feb. 22: How to Get Unstuck: Change Management for Organizations Ready to Adapt from the HubSpot Admin HUG
April 3-7: Drift’s GTM Chain Reaction event featuring a panel on Using Clear Intentions for Driving Operational Success, from Sara McNamara, Brad Smith, Mike Rizzo, Sean Lane
Featured Book:
Not work-related really, but Cheryl Strayed’s Wild is on sale for Kindle for $1.99. A side bonus of reading the book: you can understand entire episode references in the Gilmore Girls latest series. The deal was found through BookBub, which sends me a daily listing of books on sale that I might like.
Organizational Tip:
Repurpose your content! Break it up in smaller pieces and share in different places, to save time and help more people! For example, after I finish this newsletter, I schedule Slack posts throughout the week in my documentation class alumni Slack workspace, to drip out the relevant content without overwhelm.
Featured Job:
Performance Marketing Manager at Proofpoint Marketing — great people! They were referral partners for the program I made at Remotish, looks like a great place to work!
Self-Promotion of the Week:
Do you consider yourself to be a customer of operations-related education (which is what a lot of what this newsletter covers)?
If so, would you be willing to answer a survey or schedule a 20-30 minute meeting with me for potential customer discovery research, an assignment for the business launch academy I am in?
Please book a call here. Other times can be available this week, Feb. 19 - Feb. 25, reply to this newsletter and we’ll work something out. Thank you!
I will also have a survey available in the next day or two, if you don’t like phone calls — just reply to this newsletter and I’ll send it to you when it is ready! Thank you!
Thanks for reading! Please comment below with anything you'd like to see from these weekly newsletters.